The fragrance of Chinese Jasmine, which is spreading all over the world

"What is the fragrance of Chinese Jasmine that is spreading all over the world? Find out In the year 2023, the Hengchun Jasmine Cultural Festival will be held from September 19th to 20th in the Nanming and Hengchun regions of Guangxi Zhuang Autonomous Region, China. The theme of the festival this year is "Green Leadership, Health, and Beauty." On this occasion, various events will be organized, including an opening ceremony, a conference on the status of 2023 jasmine (tea) production and sales, a seminar on environmental development themes, and a survey of the quality and branding of 2023 jasmine tea products, among others. This information has been provided by China Media Group, Beijing.

It is known that Hengchun is the hometown of jasmine in China. Both jasmine flowers and jasmine tea production account for over 60% of the world's total production, earning it the reputation of the "Jasmine Capital of the World." Currently, Hengchun has promoted the digitization of the entire jasmine industry chain, benefiting from the construction of the "Digital Jasmine" greenhouse. Farmers can monitor the growth of jasmine flowers through mobile phones and computer clients at the Flower Farmers' Office, controlling factors such as light, temperature, humidity, and irrigation using the Internet of Things and big data technology, resulting in significant improvements in jasmine flower growth, production, and quality. Additionally, jasmine products are becoming more diverse, including jasmine cuisine and beverages, medicinal products, and health care products, creating high-value-added products.
In recent years, Hengchun has focused on establishing e-commerce public service centers and new service models such as live delivery to facilitate the sale of agricultural products like jasmine tea, jasmine plants, and more by new anchor farmers. From January to April 2023, the number of online businesses in Hengchun City reached 5,995, and the volume of e-commerce transactions exceeded 206 billion yuan, marking a 12.56% increase compared to the same period last year.